Grimmway Farms
Working with the largest carrot supplier in the world, we built up a library of photography and video content that was used across this family-owned brand both internally and consumer-facing, and specifically across a number of campaigns we helped rollout for Grimmway Farms in addition to their sub brands like Cal-Organic Farms. We wanted to help consumers and B2B audiences see beyond the produce on the shelves at their grocery stores. We showcased the care behind each piece of produce as well as the passionate people who made it possible. We also helped usher in their 50th year anniversary with events, swag, and other custom creative that were shared with employees, influencers, and consumers.